2011年全国硕士研究生招生考试英语（一）试题Section I Use of English
Directions:
Read the following text.Choose the best word(s)for each numbered blank and mark A,B,C or D on ANSWER SHEET1.(10points)
1.[A]among[B]except[C]despite[D]like
2.[A]reflect[B]demand[C]indicate[D]produce
4.[A]transmit[B]sustain[C]evaluate[D]observe
5.[A]measurable[B]manageable[C]affordable[D]renewable
6.[A]In turn[B]In fact[C]In addition[D]In brief
7.[A]opposite[B]impossible[C]average[D]expected
8.[A]hardens[B]weakens[C]tightens[D]relaxes
9.[A]aggravate[B]generate[C]moderate[D]enhance
10.[A]physical[B]mental[C]subconscious[D]internal
11.[A]Except for[B]According to[C]Due to[D]As for
12.[A]with[B]on[C]in[D]at
13.[A]unless[B]until[C]if[D]because
14.[A]exhausts[B]follows[C]precedes[D]suppresses
什么软件工作真实可靠15.[A]into[B]from[C]towards[D]beyond
16.[A]fetch[B]bite[C]pick[D]hold
17.[A]disappointed[B]excited[C]joyful[D]indifferent
18.[A]adapted[B]catered[C]turned[D]reacted
19.[A]suggesting[B]requiring[C]mentioning[D]supposing全国学生统一开学时间
20.[A]Eventually[B]Consequently[C]Similarly[D]Conversely
Section II Reading Comprehension
Part A
Directions:
Read the following four texts.Answer the questions below each text by choosing A,B,C or D.Mark your answers on ANSWER SHEET1.(40points)
Text1
The decision of the New York Philharmonic to hire Alan
Gilbert as its next music director has been the talk of the classical-music world ever since the sudden announcement of his appointment in2009.For the most part,the response has been favorable,to say the least.“Hooray!At last!”wrote Anthony Tommasini,a sober-sided classical-music critic.
One of the reasons why the appointment came as such a surprise,however,is that Gilbert is comparatively little known.Even Tommasini,who had advocated Gilbert’s appointment in the Times,calls him“an unpretentious musician with no air of the formidable conductor about him.”As a description of the next music director of an orchestra that has hitherto been led by musicians like Gustav Mahler and Pierre Boulez,that seems likely to have struck at least some Times readers as faint praise.
For my part,I have no idea whether Gilbert is a great conductor or even a good one.To be sure,he performs an impressive variety of interesting compositions,but it is not necessary for me to visit Avery Fisher Hall,or anywhere else,to hear interesting orchestral music.All I have to do is to go to my CD shelf,or boot up my computer and download still more recorded music from iTunes.
Devoted concertgoers who reply that recordings are no substitute for live performance are missing the point.For the time,attention,and money of the art-loving public,classical instrumentalists must compete not only with opera houses,dance troupes,theater companies,and museums,but also with the recorded performances of the great classical musicians of the20th century.These recordings are cheap,available everywhere,and very often much higher in artistic quality than today’s live performances;moreover,they can be“consumed”at a time and place of the listener’s choosing.The widespread availability of such recordings has thus brought about a crisis in the institution of the traditional classical concert.
One possible response is for classical performers to program attractive new music that is not yet available on record.Gilbert’s own interest in new music has been widely noted:Alex Ross,a classical-music critic,has described him as a man who is capable of turning the Philharmonic into“a markedly different,more vibrant organization.”But what will be the nature of that difference?Merely expanding t
he orchestra’s repertoire will not be enough.If Gilbert and the Philharmonic are to succeed,they must first change the relationship between America’s oldest orchestra and the new audience it hopes toattract.
21.We learn from Paragraph1that Gilbert’s appointment has
[A]incurred criticism.
[B]raised suspicion.
[C]received acclaim.
[D]aroused curiosity.
22.Tommasini regards Gilbert as an artist who is
南宁护士最新招聘信息[A]influential.
[B]modest.
[C]respectable.
[D]talented.
23.The author believes that the devoted concertgoers
[A]ignore the expenses of live performances.
[B]reject most kinds of recorded performances.
[C]exaggerate the variety of live performances.
[D]overestimate the value of live performances.
24.According to the text,which of the following is true of recordings?
[A]They are often inferior to live concerts in quality.
[B]They are easily accessible to the general public.
[C]They help improve the quality of music.
国考120分什么水平[D]They have only covered masterpieces.
25.Regarding Gilbert’s role in revitalizing the Philharmonic,the author feels
[A]doubtful.
[B]enthusiastic.六级2022成绩查询时间
[C]confident.
[D]puzzled.
Text2
When Liam McGee departed as president of Bank of America in August,his explanation was surprisingly straight up.Rather than cloaking his exit in the usual vague excuses,he came right out and said he was leaving“to pursue my goal of running a company.”Broadcasting his ambition was“very much my decision,”McGee says.Within two weeks,he was talking for the first time with the board of Hartford Financial Services Group,which named him CEO and chairman on September29.
[A]top performers used to cling to their posts.
[B]loyalty of top performers is getting out-dated.
[C]top performers care more about reputations.
[D]it’s safer to stick to the traditional rules.
30.Which of the following is the best title for the text?
[A]CEOs:Where to Go?
[B]CEOs:All the Way Up?
[C]Top Managers Jump without a Net
[D]The Only Way Out for Top Performers
Text3
The rough guide to marketing success used to be that you got what you paid for.No longer.While tra
ditional“paid”media—such as television commercials and print advertisements–still play a major role, companies today can exploit many alternative forms of media.Consumers passionate about a product may create“earned”media by willingly promoting it to friends,and a company may leverage“owned”media by sending e-mail alerts about products and sales to customers registered with its Web site.The way consumers now approach the process of making purchase decisions means that marketing’s impact stems from a broad range of factors beyond conventional paid media.
Paid and owned media are controlled by marketers promoting their own products.For earned media,such marketers act as the initiator for users’responses.But in some cases,one marketer’s owned media become another marketer’s paid media–for instance,when an e-commerce retailer sells ad space on its Web site.We define such sold media as owned media whose traffic is so strong that other organizations place their content or e-commerce engines within that environment.This trend,which we believe is still in its infancy,effectively began with retailers and travel providers such as airlines and hotels and will no doubt go further.Johnson& Johnson,for example,has created BabyCenter,a stand-alone media property that promotes complementary and even competitive products.Besides generating income,the presence of other marketers makes the site seem objective,
gives companies opportunities to learn valuable information about the appeal of other companies’marketing,and may help expand user traffic for all companies concerned.
The same dramatic technological changes that have provided marketers with more(and more diverse) communications choices have also increased the risk that passionate consumers will voice their opinions in quicker,more visible,and much more damaging ways.Such hijacked media are the opposite of earned media: an asset or campaign becomes hostage to consumers,other stakeholders,or activists who make negative allegations about a brand or product.Members of social networks,for instance,are learning that they can hijack media to apply pressure on the businesses that originally created them.
If that happens,passionate consumers would try to persuade others to boycott products,putting the reputation of the target company at risk.In such a case,the company’s response may not be sufficiently quick or thoughtful,and the learning curve has been steep.Toyota Motor,for example,alleviated some of the damage from its recall crisis earlier this year with a relatively quick and well-orchestrated social-media
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